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Ah, branding. One of the most overused terms in the marketing world, but what does it really mean?
In the 20 years I’ve been in the advertising gig, I’ve heard the word “branding” thrown around enough to make me occasionally barf a little. As a country kid, branding was something we did to identify cattle. Some ranchers have … Continue reading
Love it or hate it but I bleed purple. That’s right y’all, I am a Minnesota Vikings fan. (Please comment below if you are a Vikings lover, hater or a Packers fan – but be nice. This is a family blog.)