VVI Blog

Targeting Millennials, The Up-And-Coming Generation Of Car Buyers
It seems that everywhere you look in the world of advertising, there’s more information available about the characteristics of the new generation of consumers known as Millennials or Generation Y (people born between 1980 and 2000).  And it’s not just your imagination: there has been more research …

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Build a gnome. That’s right, you read this correctly. You should build a gnome.
You’re probably thinking, “Who are you to tell me what to do?”
Or you’re probably thinking, “Okay, I like to live on the wild side…but why a gnome?”
Well, what if I told you that building a gnome could boost your …

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A Taxonomy for Content Strategy
Producing content for the web is a crucial part of any robust promotional strategy. If you’re a business with a website (and who isn’t?), the quality of your website content directly impacts your SEO. It probably impacts your sales. What you have to say, or conversely what you’re not saying, …

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